Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2520 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$70,425.29
Filtered tolls
$13,920.37
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001617 | Toast | $23.88 | $0.62 | $23.26 | 2026-03-18 18:50:20 |
| TXN-01002367 | Clover | $31.14 | $0.75 | $30.39 | 2026-03-18 18:49:56 |
| TXN-01001297 | GrubHub | $36.06 | $10.82 | $25.24 | 2026-03-18 18:36:05 |
| TXN-01001267 | GrubHub | $26.42 | $7.93 | $18.49 | 2026-03-18 18:34:38 |
| TXN-01002080 | Square | $25.14 | $0.73 | $24.41 | 2026-03-18 18:33:44 |
| TXN-01001183 | UberEats | $23.41 | $7.02 | $16.39 | 2026-03-18 18:31:49 |
| TXN-01000557 | DoorDash | $36.30 | $10.89 | $25.41 | 2026-03-18 18:26:09 |
| TXN-01001458 | GrubHub | $26.23 | $7.87 | $18.36 | 2026-03-18 18:25:24 |
| TXN-01000498 | DoorDash | $18.68 | $5.60 | $13.08 | 2026-03-18 18:06:43 |
| TXN-01000868 | UberEats | $38.96 | $11.69 | $27.27 | 2026-03-18 18:03:47 |
| TXN-01000234 | DoorDash | $29.81 | $8.94 | $20.87 | 2026-03-18 17:56:48 |
| TXN-01001565 | Toast | $24.43 | $0.64 | $23.79 | 2026-03-18 17:56:48 |
| TXN-01001764 | Toast | $35.52 | $0.92 | $34.60 | 2026-03-18 17:55:04 |
| TXN-01001737 | Toast | $27.69 | $0.72 | $26.97 | 2026-03-18 17:51:31 |
| TXN-01001998 | Square | $35.21 | $1.02 | $34.19 | 2026-03-18 17:48:45 |
| TXN-01002447 | Clover | $24.29 | $0.58 | $23.71 | 2026-03-18 17:43:27 |
| TXN-01000978 | UberEats | $37.80 | $11.34 | $26.46 | 2026-03-18 17:39:38 |
| TXN-01000328 | DoorDash | $18.10 | $5.43 | $12.67 | 2026-03-18 17:36:25 |
| TXN-01000434 | DoorDash | $19.32 | $5.80 | $13.52 | 2026-03-18 17:28:29 |
| TXN-01001625 | Toast | $16.81 | $0.44 | $16.37 | 2026-03-18 17:28:16 |
| TXN-01001793 | Toast | $29.08 | $0.76 | $28.32 | 2026-03-18 17:07:10 |
| TXN-01000798 | UberEats | $20.72 | $6.22 | $14.50 | 2026-03-18 17:01:57 |
| TXN-01000485 | DoorDash | $39.54 | $11.86 | $27.68 | 2026-03-18 16:43:49 |
| TXN-01001964 | Toast | $35.61 | $0.93 | $34.68 | 2026-03-18 16:42:56 |
| TXN-01002437 | Clover | $17.92 | $0.43 | $17.49 | 2026-03-18 15:15:03 |