Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01012860 | UberEats | $104.69 | $31.41 | $73.28 | 2026-03-24 21:59:37 |
| TXN-01013800 | UberEats | $141.24 | $42.37 | $98.87 | 2026-03-24 21:46:46 |
| TXN-01012402 | UberEats | $128.93 | $38.68 | $90.25 | 2026-03-24 21:44:11 |
| TXN-01013247 | UberEats | $100.81 | $30.24 | $70.57 | 2026-03-24 21:25:33 |
| TXN-01014593 | UberEats | $58.40 | $17.52 | $40.88 | 2026-03-24 21:19:27 |
| TXN-01013491 | UberEats | $150.45 | $45.13 | $105.32 | 2026-03-24 21:15:19 |
| TXN-01012776 | UberEats | $69.99 | $21.00 | $48.99 | 2026-03-24 20:18:36 |
| TXN-01014140 | UberEats | $116.49 | $34.95 | $81.54 | 2026-03-24 20:10:45 |
| TXN-01014250 | UberEats | $112.48 | $33.74 | $78.74 | 2026-03-24 20:10:02 |
| TXN-01013454 | UberEats | $105.13 | $31.54 | $73.59 | 2026-03-24 20:07:22 |
| TXN-01013098 | UberEats | $148.52 | $44.56 | $103.96 | 2026-03-24 20:04:26 |
| TXN-01012915 | UberEats | $56.61 | $16.98 | $39.63 | 2026-03-24 19:42:11 |
| TXN-01013423 | UberEats | $46.11 | $13.83 | $32.28 | 2026-03-24 19:41:23 |
| TXN-01013236 | UberEats | $74.59 | $22.38 | $52.21 | 2026-03-24 19:31:45 |
| TXN-01014123 | UberEats | $121.87 | $36.56 | $85.31 | 2026-03-24 19:27:44 |
| TXN-01014091 | UberEats | $148.86 | $44.66 | $104.20 | 2026-03-24 19:18:03 |
| TXN-01014458 | UberEats | $139.02 | $41.71 | $97.31 | 2026-03-24 19:13:56 |
| TXN-01013066 | UberEats | $88.58 | $26.57 | $62.01 | 2026-03-24 19:08:49 |
| TXN-01014517 | UberEats | $128.72 | $38.62 | $90.10 | 2026-03-24 19:03:59 |
| TXN-01012978 | UberEats | $155.26 | $46.58 | $108.68 | 2026-03-24 18:59:56 |
| TXN-01013040 | UberEats | $63.06 | $18.92 | $44.14 | 2026-03-24 18:35:00 |
| TXN-01012818 | UberEats | $109.37 | $32.81 | $76.56 | 2026-03-24 18:17:37 |
| TXN-01012634 | UberEats | $81.00 | $24.30 | $56.70 | 2026-03-24 18:11:12 |
| TXN-01013725 | UberEats | $57.99 | $17.40 | $40.59 | 2026-03-24 18:09:03 |
| TXN-01013664 | UberEats | $63.24 | $18.97 | $44.27 | 2026-03-24 18:08:13 |