Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 10710 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$1,042,503.32
Filtered tolls
$206,266.09
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01016806 | Toast | $64.94 | $1.69 | $63.25 | 2026-04-02 20:05:59 |
| TXN-01019212 | Clover | $38.72 | $0.93 | $37.79 | 2026-04-02 20:04:26 |
| TXN-01013416 | UberEats | $46.88 | $14.06 | $32.82 | 2026-04-02 20:03:53 |
| TXN-01009553 | DoorDash | $92.29 | $27.69 | $64.60 | 2026-04-02 20:03:42 |
| TXN-01014357 | UberEats | $156.74 | $47.02 | $109.72 | 2026-04-02 20:03:29 |
| TXN-01015280 | GrubHub | $76.08 | $22.82 | $53.26 | 2026-04-02 19:59:12 |
| TXN-01013871 | UberEats | $101.71 | $30.51 | $71.20 | 2026-04-02 19:57:17 |
| TXN-01011777 | DoorDash | $65.97 | $19.79 | $46.18 | 2026-04-02 19:56:48 |
| TXN-01019505 | Clover | $116.74 | $2.80 | $113.94 | 2026-04-02 19:56:19 |
| TXN-01016833 | Toast | $138.76 | $3.61 | $135.15 | 2026-04-02 19:55:53 |
| TXN-01010656 | DoorDash | $53.89 | $16.17 | $37.72 | 2026-04-02 19:55:28 |
| TXN-01016513 | Toast | $66.93 | $1.74 | $65.19 | 2026-04-02 19:53:14 |
| TXN-01012411 | UberEats | $146.11 | $43.83 | $102.28 | 2026-04-02 19:52:51 |
| TXN-01014282 | UberEats | $143.33 | $43.00 | $100.33 | 2026-04-02 19:52:36 |
| TXN-01017026 | Toast | $74.12 | $1.93 | $72.19 | 2026-04-02 19:52:36 |
| TXN-01012701 | UberEats | $121.95 | $36.59 | $85.36 | 2026-04-02 19:50:22 |
| TXN-01017389 | Toast | $73.24 | $1.90 | $71.34 | 2026-04-02 19:49:43 |
| TXN-01011499 | DoorDash | $107.01 | $32.10 | $74.91 | 2026-04-02 19:46:52 |
| TXN-01012649 | UberEats | $91.53 | $27.46 | $64.07 | 2026-04-02 19:38:36 |
| TXN-01011086 | DoorDash | $74.69 | $22.41 | $52.28 | 2026-04-02 19:37:45 |
| TXN-01017549 | Toast | $138.41 | $3.60 | $134.81 | 2026-04-02 19:36:39 |
| TXN-01013390 | UberEats | $65.65 | $19.70 | $45.95 | 2026-04-02 19:36:23 |
| TXN-01014104 | UberEats | $72.33 | $21.70 | $50.63 | 2026-04-02 19:36:10 |
| TXN-01018528 | Square | $143.90 | $4.17 | $139.73 | 2026-04-02 19:32:17 |
| TXN-01014128 | UberEats | $123.82 | $37.15 | $86.67 | 2026-04-02 19:32:01 |